What are the responsibilities of a CEO?
This is something everyone at a company from
an entry-level employee to the chief executive should know. After all,
understanding what is required of a CEO helps him or her set the stage for the
success of the enterprise It also helps employees better understand what the
CEO is trying to accomplish, how they can be in support and what they should
aspire to accomplish.
CEOs have five key responsibilities, no matter
the company's size,
industry or geography. Only the chief executive -- who has
a holistic view of the firm -- can take on these duties:
1. Own the vision. A CEO
should determine and communicate the organization’s strategic direction. Until
that's settled, making decisions about anything else at the business is
difficult. And without this, the company is merely a collection of people
pursuing individual goals, guided by their own values.
2. Provide the proper resources. Only
the CEO can perform the task of balancing resources -- the two most important
ones being capital and people. The CEO must make both available in the proper
quantities and at the right time for the company to succeed.
All executives have experience dealing with
budgets and allocating resources. But the CEO's job involves keeping a proper
balance of resources for all the disparate groups and initiatives, according to
the company’s goals. Skill in making such decisions requires a deep
understanding of all aspects of the business as well as a clear vision.
Putting the right people in the right
positions with the right training is probably the single most important thing a
CEO can do. With the right team, all things are possible. With the wrong team,
nothing else matters.
3. Build the culture. Culture
is the set of shared attitudes, goals, behaviors and values that characterize a
group. It adds up to how things get done at a company and influences the
entirety of the employee experience and thus the customer experience. Every
organized group of individuals develops a culture -- whether it's explicitly
recognized or not -- and the CEO must constantly observe and be involved to
achieve the desired culture.
The most critical part of culture is values:
The CEO ensures that those values are applied consistently from top to bottom,
across all departments. A good culture makes people feel safe and respected,
enabling them to perform at their best.
4. Make good decisions. A new
CEO is often surprised by the breadth of issues confronting him (or her). One
minute the CEO is discussing a new product, the next a human resources issue --
and then along comes a legal issue. It's impossible for anyone to be an expert
in all aspects of the business, yet the CEO is the person tasked with making
the decisions. Many problem require a solution that will end up affecting
multiple departments, and only the CEO is empowered to take such an action.
Everyone else can pass the buck from time to time, but the CEO will make the
final call when no one else will or can.
5. Oversee and deliver the company's
performance. Everyone agrees that the CEO is ultimately
responsible for a company’s performance. To be successful, he or she must take
an active role in driving that performance. This requires maintaining a keen
awareness of the firm's industry and market and being in touch with the core
business functions to ensure the proper execution of tasks.
Some CEOs might find be
content to sit back and let the job arrive at their doorstep; after all, there
are always tactical things that need to be done. But successful CEOs plan how
they spend their time, according to the above responsibilities (and not just
tend to urgent to-dos). To successfully grow a company, the CEO should have a
clear picture of how to fulfill these functions that only he or she can do,
prioritize them and find balance when dealing with the onslaught of issues.
Written By: Joel Trammell
Credit: Entrepreneur.com
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